In this second episode of We, the Hunters, Linda Dombrovska (FACE) talks with Alexander Nordin, Director of Commercial Sales at Aimpoint, about the importance of developing shooting skills for hunters.

We discuss how to use optical sights and red dot sights effectively, the history and innovation behind Aimpoint products, and the company’s efforts to improve hunters’ shooting proficiency.

Alexander also shares his insights into hunting traditions in Sweden, his own hunting experiences, and why cooperation with FACE is so important for the future of hunting in Europe.